In a study carried out through interviews with cancer patients who were undergoing or had recently undergone treatment, researchers found that concerns about appearance ranked just as high as financial, employment, or family concerns. That concern is hardly frivolous when you consider that self-perceived ideas about a person’s appearance can affect their mental well-being and feelings of optimism and confidence, which in turn can have an effect on their physical well-being. In other words, to a very significant degree, looking good can lead to feeling good.
To that end, for the past 25 years, the American Cancer Society, the National Cosmetology Foundation, the Professional Beauty Association and the Personal Care Products Foundation have partnered to sponsor a program called Look Good Feel Better. Look Good Feel Better is a non-medical public service program that provides information, education and instruction on counteracting the appearance-related effects of various cancer treatments.
Thousands of professional, certified cosmetologists volunteer to lead LGFB-sponsored workshops held all over the country. The workshops are open to women who are undergoing cancer treatment, and are free of cost. Although the core organization is focused on helping women, there are also offshoots for men and teens.